NYC Network of Worker Cooperatives (NYC NoWC)
As the lead Communications Manager, I developed the organizational narrative, information infrastructure, and methods of digital engagement with a multilingual membership base and wider public.
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Stewarded organizational mission statement change and new theory of change
Strategized multilingual messaging behind fundraising, political, and public awareness campaigns
Created and designed digital and print publications on coop membership resources and directories
Created messaging for press releases and timely political announcements
Coordinated cross-organizational communications projects
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Redesigned the content and UX of the website in order for more intuitive navigation
Transitioned CRM database onto Powerbase in order to track segmented membership, donor, and broader audiences with more accuracy and internal accessibility
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Crafted, designed, and managed newsletters
Invested toward peer to peer strategies and tools for grassroots fundraising
Managed social media
Campaigns
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NYC Coo-op Emergency Fund
Online digital campaign dedicated to raising funds for undocumented worker-owners who did not receive stimulus checks. Campaign resulted in raising over $100,000 in funds.
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NYC's Future is Cooperative: Policy Platform for and by Worker Co-ops
Grassroots citywide political campaign & website. Received endorsements from over 60 city council candidates.
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Black Co-ops Matter Series
Published statements of solidarity and online campaign highlighting the legacy of Black-led worker cooperatives in the wake of the 2020 BLM protests